Specialized Services
Marketing for
Accountants
Accountant Website Design
We design/re-design the accounting firm's website based on their target audience's inclination. Our design package includes - new website design/re-design, web hosting, business emails and setup, service portfolio page content, & custom banners.
Website Management
While you will be busy dealing with clients and their compliances, we will take complete care of the accounting website – periodic updates, security monitoring/prevention, compliance calendar updates, and website performance optimization.
Thought Leader Posts
To establish a thought leader position for you, we will plan/write/design/publish static or video social posts on government regulations, accounting processes, personal/corporate compliances, etc. on different social media handles.
Accounting Sales Support
Starting from finding customers, segmenting prospects, and enriching prospect data to planning and running customer outreach campaigns are included in Content Inception’s Accounting Sales Support for pinpoint quality lead generation.
Email Outreach
Aligned to the marketing/sales objective of the campaign, our accounting marketing team will plan the round-the-year email outreach calendar targeting different prospect groups for brand awareness and recall for future conversion.
Message Outreach
Be it LinkedIn messages, WhatsApp messages, or SMSs, our message outreach service will help the accounting firm stay close to their customers & on top of the minds of their prospects by sending personalized messages.
Accountant's Benefits
Content Inception
Your In-house Team
- Domain registration & Hosting
- Accounting firm web design
- Accounting service portfolio
- Business email setup
- Monthly Backup/Maintenance/Security
- Monthly 1 blog & 4 social posts
- Sales support (on-demand)
- Company registration (on-demand)
12
Core Services
16
Member Team
7
+
Years in Operation
50
+
Contract Clients
Process
How We Work
Service Portfolio
Based on the accountant client’s requirement, we freeze the service portfolio (broad or niche) – this helps in finding the audience groups and aligning the marketing/sales campaigns.
Audience Finalization
We research and share the audience profiles with the client – we group the audience (based on company size/compliance types/accounting services required).
Campaign Plan
With the chartered accountant, book keeper, auditor, or company secretary client’s approval, we plan both the marketing promotion and sales outreach campaigns.
Content Inception can do both sales and marketing for your Accounting Firm!
faqs
Need Quick Answers?
Frequently Asked Questions
Digital marketing for accountants or bookkeepers helps beat the competition with the first approach advantage, reach more potential customers, and increase your brand recall for direct contact or referrals.
There are various yardsticks to monitor and compare such as – website traffic, social post engagement (subscriptions/likes/comments), & conversions (newsletter signups, contact form fill-ups, meeting requests), etc.
As an accounting marketing agency, Content Inception has been running targeted marketing campaigns for accountants and bookkeepers for branding as well as lead generation. With value-added accounting/compliance-related KB articles, social posts, and how-to explainer YouTube videos, the CI team can plan and run digital marketing campaigns for your accounting firm.
Social media is already crowded and your target audience might not remember or find your posts to contact you when needed – and you might lose them to your competitors. Your website is your digital office.
These days, after setting up the company website, accounting firms focus on brand building by publishing blogs/how-to articles about financial planning or compliances and then sharing those through social media posts, email marketing, or personalized messaging campaigns. Publishing detailed explainer videos on YouTube and pulling prospects to web profiles is another new marketing technique.
Yes. Content Inception provides a specialized Sales Support service for accounts and bookkeepers that includes – prospect finding, prospect grouping, and then planning the sales outreaches through email marketing, Messages, and LinkedIn outreaches. We help accountants arrange first-contact meeting requests, quotation form fill-ups, etc. for potential projects.
CLIENTELE
Companies We’ve Worked For
